Feel My Money
 
    TD Ameritrade
 
    DIME, Inc.
 
    Rachael Ray
 
    Affinitive
 
    Ogilvy & Mather
 
    Performance CME
 
    Ave e Health Strategies
 
    Barbara Caban
 
    Sara Moulton.com
 
    Skymall.com
 
    Grey Healthcare Group
 
Client: Sara Moulton
Project: Branding, Logo and Website Design
Sara moulton is the executive chef for Gourmet Magazine. She has written several books and hosts a cooking show on the Food Network. In 2002 I was engaged to to establish Sara's web presence. I worked closely with her and her staff to determine the key elements that define Sara's brand and the core message that she wanted to convey to her audience. The resulting web and logo design underscore Sara's mission of establishing a community and dispelling some of the myth and mystery associated with gourmet cooking.